First Joint Model Launches One-Brand Strategy
The market launch for the MG²¶Óã® AC 2.040-1 is a world first in two ways: On one hand, it is the first all terrain crane to be developed jointly by MG²¶Óã's Lauf and Zweibrücken locations in Germany. On the other, the AC 2.040-1 is the very first member of the future MG²¶Óã AC family. In addition, this signals the completion of the announced brand merger - all MG²¶Óã Group cranes will be sold exclusively under the MG²¶Óã brand name.
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